Industry News



 

Course record smashed at GroceryAid Windermere Row

Rowers raise over £85,000 for industry charity  The sun shone brightly on Lake Windermere last Saturday, providing perfect conditions for the KP Snacks team (pictured)...

Cofresh Snack Foods Acquires Second Site to Cater for Expansion

Leicester-based Cofresh Snack Foods has announced the acquisition of an additional food production and warehousing facility to cater for significant growth and expansion. An investment...

A summer of sport with Hardys

Accolade Wines, the UK’s leading wine company, is launching a new consumer campaign for its No 1 wine brand, and the official wine of...

Sheppy’s Cider secures double listing in Waitrose & Partners

Sheppy’s will be lining up in Waitrose stores with two of its most popular bottled SKUs Somerset’s oldest family cidermaker, Sheppy’s Cider, has launched in...

Frrrrrrreezing Frrrrrubes make a comeback

Following last year’s success, Yoplait Kids will be welcoming back its Frubes ‘Try Me Frozen’ campaign this summer. Launching in June ahead of the school...

Buxton® takes over 12 convenience stores for Virgin Money London Marathon®

Buxton®, the number one ROS bottled water brand, celebrated its sixth year as the official hydration partner for the Virgin Money London Marathon® by...

Luxury Irish chocolate brand, Lily O’Brien’s launches Crispy Butterscotch Share Bags

Premium Irish chocolate brand, Lily O’Brien’s, has launched a new flavour to their hugely successful Share Bag collection, Crispy Butterscotch. The new flavour combines...

HEINEKEN UK ‘say yes’ to alcohol-free beer and cider in landmark campaign

The series of adverts aim to further fuel the rapid growth of the No and Low Alcohol category by highlighting the opportunities of ‘saying...

Tic Tac encourages retailers to never miss a beat with on-pack promotion

Tic Tac is launching a summer on-pack promotion and partnering up with Kiss to drive awareness nationwide Consumers will have the chance to...

Barratt is back on TV with £800k advertising campaign

Brand pumps £800k investment into campaign to promote Softies range Advertisements to feature across television channels, reaching nearly 7.5m geo-targeted viewers Campaign expected...

Read the latest issue

March – April DIGITAL EDITION – Never a dull moment

The CMA’s final decision isn’t due until May, but the Sainsbury’s-Asda merger now looks unlikely to happen. The CMA’s interim report offers a breathing...

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