Industry News



 

Euro Food Brands appointed new UK distributor for Ainsley Harriott

New partnership established to unlock growth potential of brand leader  The creator of, and market leader in, flavoured couscous and premium cup soup has joined...

Doritos raises the steaks in the savoury snacking category with new Flame Grilled Steak...

Doritos, the number one tortilla chip brand in the UK, is adding a sizzle to its line up with new Doritos Flame Grilled Steak....

Robinsons and Fruit Shoot come together to embrace winter

Robinsons and Fruit Shoot have come together for the first time in many years to encourage families to embrace their adventurous side this winter....

More Than Water: Lucozade Sport Fitwater launches New Year campaign

Lucozade Sport is kicking off 2019 with a new marketing campaign from its functional water brand, Lucozade Sport Fitwater. The New Year activity incorporates...

New flavours from pioneering soft drinks brand

Dalston’s Soda Company bring four new craft sodas to the UK market proving they really are leading the new generation of craft sodas Following a...

HARIBO invites shoppers to ‘Hunt the Double Yolker!’

HARIBO has unveiled a cracking seasonal campaign and is inviting shoppers to ‘Hunt the Double Yolker’ in limited edition bags of Starmix. With premium UK...

Kikkoman back on TV

Makers of the world’s best-selling soy sauce, Kikkoman, is once again putting major support behind the brand over the key Chinese New Year period...

Florette partners with Diabetes UK with launch of new Superfood Vitality Mix

In response to Britain’s continuing interest in health and wellbeing, market leading salad brand, Florette, has launched a new salad for 2019 - the...

Say goodbye to compromise with Balans: A brand-new alcohol-infused sparkling water

Saying ‘yes’ to life means embracing opportunity. Enter Balans – from the makers of Swedish fruit cider, Kopparberg – who are saying no to...

Nestlé Cereals strikes sponsorship deal with ITV’s Lorraine Kelly show

Nestlé Cereals today announced a new advertising partnership with ITV weekday mornings show, Lorraine, hosted by the queen of breakfast TV, Lorraine Kelly. The 12-month...

Read the latest issue

NOV / DEC DIGITAL EDITION – The year of living...

Welcome to the November/December issue of Grocery Trader. We’re nearing the end of an eventful year for the grocery business. Starting at the top,...

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