Drinks

 

Global relaunch of the World’s number one Premium Russian Vodka

Russian Standard Vodka, the world’s Number One premium Russian vodka, announces the re-launch of legendary Russian Standard Original with updated packaging Russian Standard Original’s...

Britvic adds sparkle to retailer’s sales with the return of limited edition J2O Glitterberry

Britvic is celebrating the return of the top performing festive limited edition, J2O Glitterberry. This blend of grape, cherry and winter spices with edible...

Ribena’s impactful Blackcurrant Artistry campaign returns to TV

Ribena is hitting screens once more as part of a high-impact £2.5M marketing burst to showcase its Blackcurrant Artistry campaign. The adverts, which initially...

Breakthrough technology takes plastic from the ocean and uses it in a Coca-Cola bottle

Sample bottle revealed as Coca-Cola sets out ambitious new sustainable packaging goals for Western Europe, in partnership with Coca-Cola European Partners New goals...

Highball Cocktails – The Original Free Drinks Company launches the UK’s first range of...

The Original Free Drinks Company is making its debut with new alcohol-free brand Highball Cocktails, the UK’s first range of 0%, ready-to-drink cocktails. Tapping...

Whyte & Mackay expand gin portfolio with the launch of Wildcat Bramble

Award-winning spirits business Whyte & Mackay continues to grow its gin portfolio by announcing the launch of a new flavour, Wildcat Bramble - the...

Budweiser Brewing Group UK&I to eliminate plastic rings from all products by end of...

Britain’s best-selling beer brands, Stella Artois, Budweiser and Bud Light are going plastic rings-free, removing 850 tonnes of plastic from market annually £6.3m...

HEINEKEN UK Helps Retailers Capitalise on Premium Lager Sales With Its Latest Shelf Talk:...

This month, HEINEKEN UK has released the third edition of its series of industry reports, Shelf Talk, this time focusing on the thriving Premium...

Sprite to launch ‘Clear is the new Green’ campaign

Coca-Cola European Partners (CCEP) has unveiled a brand new ATL campaign to support the launch of its re-designed Sprite bottles that are easier to...

Fentimans invests for growth with new advertising campaign

Fentimans, the maker of premium botanical beverages, is launching its biggest marketing push in its history, as it looks to convert more consumers from...

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JUL / AUG DIGITAL EDITION – Stay calm about Brexit

Grocery people are stressing about short-term problems as Brexit approaches. But speaking on the BBC recently Tesco CEO Dave Lewis radiated calm, saying yes,...

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