Over 1,600 colleagues came together at Barcode, the first ever festival for the whole industry on Thursday 28th June, 2018. This truly innovative event with recordbreaking attendance, marked a step change in charity initiatives.
Baked in sunshine, Barcode Festival took place at Hawker House in London, opening its doors to a wide cross section of the industry colleagues from factories and stores through to CEOs. The very best of food and drink was on display throughout the festival via the innovative Incubator, sizzling Demo Stage and incredible sponsor activations.
Guests were entertained by headliners Kaiser Chiefs who were joined on the Skittles Main Stage by Sigma, Greg James and Levi Roots. Immersing himself in the festival atmosphere, Levi also took to the Demo Stage, followed by Aldo Zilli. Steve Barnes, Chief Executive of GroceryAid labelled Barcode Festival as a crucial step in GroceryAid’s evolution;
“We always hoped that Barcode was going to be a game-changer for the charity but the end result has exceeded my expectations bringing colleagues together in a way I have never seen before. I could not be prouder of our industry for their amazing support and my team for the flawless execution.”
Mark Smith, CEO of Reach commented, “This was a transformational event. It is inclusive at every level, brings retailers and suppliers together, and most importantly brings in fundraising for people less fortunate than ourselves.”
Thanks to our sponsors who each played their part in making our inaugural Barcode Festival truly unforgettable.
Save the date
Barcode Festival will return in 2019. For all the latest updates stay tuned to www.barcodefestival.co.uk and @BarcodeFestival.
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