Welcome to The Grocery Trader’s Big Night In feature. As the nights draw in, the next big thing on the horizon is Christmas – but before that there are opportunities every evening of the week for great Big Nights In with friends and family. Which means great opportunities for sales of food and drink and [...]
Archive by category Big Night In
Chinese New Year ’11 will see Oriental food brand Blue Dragon embark on a £6m re-launch. Building upon the brand’s leading market position, the multi-million pound campaign will not only encompass a new brand identity, but also innovative new products and heavyweight consumer and shopper support, including a national TV advertising campaign and an integrated [...]
Jaxx Mouthy Chocolate, an exciting new confectionery brand has launched a delicious cheeky range of chocolate sweets called Jaxx Crunches, which is set to pack a punch with the ‘tween-teen’ market. The product is the brainchild of confectionery specialist Yehudi Lipman who held senior EMEA positions with Bestfoods, Unilever and Nestle for over two decades. [...]
Perfect for family sharing for a night in or on a journey, Walkers 150g Sharing Bags have a favourite for everyone! Ideal variety for the summer months, Walkers Nonsuch, England’s finest toffee maker has launched new Chocolate Toffees to add to their 150g bag range. Suitable for warmer days, plain chocolate (minimum cocoa solids 70%) [...]
The rising cost of dining out is providing another significant boost for the UK’s fast-growing hot snacking market. As young adults spend more time at home in the evenings, many of them are eating hot snacking products while they’re watching movies, playing on games consoles or simply spending time on-line.
BIG NIGHT IN _ April double bubble spells ‘Big Nights In’ bonanza – The comment from The Grocery Trader
When spring comes, the weather gets warmer and the days get longer. Consumers become more relaxed, and more inclined to grab the opportunity to relax with friends and family, including having ‘Big Nights In’ outside. It’s much the same every year. But the big bonus this April is the ‘double bubble’ of the Easter weekend [...]
CSM United Kingdom announces the launch of new Readi-Bake Gourmet Premium Cookies, a range of three luxury, bake-off cookie variants. At a chunky 90g, each cookie is a real big eat, in size and flavour and will appeal to discerning cookie lovers who want something a little different.
With consumers continuing to enjoy the ‘Big Night In’ as an alternative to going out, retailers can capitalise on the booming demand for snacks to be enjoyed in the home by stocking Jack Link’s, the world’s best-selling authentic meat snacks brand.
Hot snacking products allow retailers to compete head-on with foodservice and high street outlets to meet the growing demand for convenient hot snacks to be enjoyed as part of a big night in.
Over the last couple of years, it’s become clear that we Brits continue to be a plucky lot, and despite the recession and the Coalition Crunch we’re still determined to enjoy ourselves and grab the chance to have a Big Night In with family and friends. It looks like the same old Dunkirk spirit, then. [...]